Real Estate TikTok Ideas: 50+ Video Ideas That Get Views in 2025
Running out of content ideas? Every real estate agent on TikTok faces this challenge. The platform rewards consistency, but coming up with fresh video ideas every day is exhausting.
We've compiled 50+ proven TikTok video ideas specifically for real estate agents. These aren't just random suggestions—they're based on what's actually working right now.
Listing Content Ideas (10)
1. "Wait for the Kitchen" Reveal
Start with the exterior, build anticipation, then reveal a stunning feature.
2. $X Gets You This in [City]
Price-to-value comparison videos perform incredibly well.
3. Guess the Price
Let viewers guess before the reveal. Drives massive engagement.
4. POV: You Just Bought Your Dream Home
First-person walkthrough as if the viewer owns it.
5. 5 Things I Love About This House
Quick hits of the best features.
6. This [Price] Home Has [Surprising Feature]
"This $400K home has a BOWLING ALLEY"
7. Before/After Staging
Show the transformation with trending transition audio.
8. Empty vs. Furnished Tour
Side-by-side comparison works great.
9. Day vs. Night View
Show how the property transforms.
10. One Feature, 60 Seconds
Deep dive into one amazing feature.
Market Education Ideas (10)
11. Why [City] Prices Are [Rising/Falling]
Local market analysis in simple terms.
12. What $500K Buys You in Different Cities
Comparison content is always popular.
13. Is It a Good Time to Buy in [City]?
Answer the question everyone's asking.
14. Renting vs. Buying Math
Break down the actual numbers.
15. Hidden Costs of Buying a Home
Educational content that builds trust.
16. What Sellers Need to Know in 2025
Position yourself as the expert.
17. Interest Rate Impact Explained
Make complex topics simple.
18. Neighborhood Spotlight
Feature a different area each week.
19. School District Rankings
Parents love this content.
20. Investment Property Math
Show ROI calculations for investors.
Behind the Scenes Ideas (10)
21. Day in My Life as a Realtor
Authentic content humanizes you.
22. What I Wear to Showings
Fashion content works surprisingly well.
23. My Car Setup Tour
Where you work on the go.
24. How I Prepare for an Open House
Show your process.
25. Celebrate Closings
Pop champagne and tag clients (with permission).
26. Failed Showings (What Went Wrong)
Honest content builds connection.
27. First Sale Story
Origin story content is engaging.
28. My Tech Stack
What apps and tools you use.
29. How I Handle Rejection
Real talk about the business.
30. Morning Routine
Wellness content crosses over.
First-Time Buyer Ideas (10)
31. First Home Checklist
What to prepare before shopping.
32. Credit Score Myths
Bust common misconceptions.
33. Down Payment Options
FHA, VA, conventional explained.
34. Red Flags at Showings
What to watch for.
35. Questions to Ask Your Agent
Help them be better buyers.
36. Inspection Must-Haves
What's non-negotiable.
37. Closing Day Explained
Reduce anxiety about the process.
38. First 30 Days After Closing
What to do with your new home.
39. Biggest First-Time Buyer Mistakes
Learn from others' errors.
40. First Home vs. Forever Home
Setting realistic expectations.
Trending Format Ideas (10)
41. "I Showed a $X Property and..."
Story time format.
42. Get Ready With Me to Show
GRWM content with purpose.
43. Things That Just Make Sense
Real estate edition of this trend.
44. Green Screen Market Data
Use charts and graphs as background.
45. Duet Local Creators
Cross-promotion opportunities.
46. POV Trends Applied to Real Estate
Adapt whatever's trending.
47. Storytime While Showing
Multi-task content.
48. Rate This House 1-10
Quick engagement bait.
49. This House Has Something You've Never Seen
Mystery hooks work.
50. Reply to Comments
Turn engagement into content.
Bonus: Evergreen Ideas (5)
51. Moving Tips
Always relevant.
52. Home Maintenance Calendar
Seasonal content.
53. Curb Appeal Ideas
Quick wins for sellers.
54. Smart Home Features Worth the Investment
Tech meets real estate.
55. Work From Home Room Tours
Post-pandemic relevant.
How to Create These Videos Fast
Coming up with ideas is one challenge. Creating them quickly is another.
Traditional video editing for 50+ ideas would take weeks. Here's how top agents do it:
Use AI Video Creation
Tools like RealStateVideo can create professional listing videos in under 60 seconds:
- Paste your listing URL
- AI writes the script
- AI generates voiceover
- Download in TikTok-ready format
This frees up your creative energy for non-listing content.
Batch Create Content
Film 10 talking head videos in one session. Different outfits = different days of content.
Repurpose Everything
One house tour becomes:
- Full walkthrough
- Feature highlights (multiple videos)
- Before/after staging
- Price reveal
- Sold celebration
Content Calendar Template
Here's a weekly schedule that works:
| Day | Content Type | Example |
|---|---|---|
| Monday | Market Update | "This Week in [City] Real Estate" |
| Tuesday | Listing Tour | Use AI video |
| Wednesday | Education | First-time buyer tips |
| Thursday | Behind the Scenes | Day in my life |
| Friday | Listing Tour | Use AI video |
| Saturday | Trending Format | Whatever's hot |
| Sunday | Personal/Lifestyle | Get to know you |
Measuring What Works
Track These Metrics
- Average watch time (aim for 50%+)
- Profile visits (people interested in you)
- Comments (engagement quality)
- Shares (virality indicator)
- Follows per video (growth rate)
Double Down on Winners
When a video performs well:
- Create variations
- Make a series
- Save the audio for reuse
- Analyze why it worked
Start Posting Today
You now have 50+ ideas to work with. The only thing left is to start.
Remember: Done is better than perfect on TikTok. The algorithm rewards quantity and consistency. Get your first video up today.
Make listing videos easier. Try RealStateVideo and create professional property videos in 60 seconds flat.
Free to start. No editing skills required.